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Compliance vs. Marketing

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Compliance officers are typically left-brained people.  They are analytical, linear thinkers who like facts and logic.  Marketing personnel is often the exact opposite.  They are right-brained and are typically visual thinkers, imaginative, and creative.  Financial institutions need both when it comes to effective advertising but that may mean a little give and take from both sides.

David explains more in the video.

Published
2021/01/21

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